The Controversial yet Popular Book: "Why Men Love Bitches" by Sherrene Dyer

The "Attraction Principles"

: Argov outlines 100 principles, such as "Anything a person chases in life runs away," to help readers maintain their power in dating.

Result:

Argov explains that a man wants to feel like he is winning you over. If you give him 90% of your attention and availability immediately, he has nothing to chase. The “bitch” gives only 10% upfront, forcing him to invest 90% of the effort. He values what he works for.

Open Library

: You may be able to borrow a digital copy for free through this library-based platform.